Questions about goal setting, conversions, and tracking? Reach out. Go ahead and track micro conversions-they do matter-but don’t lose sight of how they connect to your bottom line. We also flat out ask people, “How did you hear about us?” or, “What convinced you to contact us?”Ĭertain business types are better able to directly track conversions-e-commerce, anyone? The rest of us just have to do a little extra work. Tying it All TogetherAs marketers, we tend to get lost in the micro conversions: “Oh, cool, I got 10 new Facebook likes.” The micro conversions matter, of course, but it’s all about tying them to macro conversions.įor example, when someone contacts us, we like to check to see if they’re on our email list, are engaged with us on social media, or have downloaded a resource. What is a Macro Conversion?Macro conversions are events that can actually impact the bottom line. With our integrated marketing strategy, we have all sorts of micro conversions, including:Īs you can see, none of these relates directly to sales, but they help us educate and remain engaged with those who may need software development, web design & development, Internet marketing, and/or web app development. In this case, it’s imperative to understand your micro conversions. When you have a long sales cycle-like we do-a full sales conversion may not happen for 6+ months after initial contact. What is a Micro Conversion?A micro conversion is a metric that indicates the potential for success but doesn’t necessarily equate to success. Take some time to set goals for both macro and micro conversions. Goals need to be:Īn example of a SMART goal would be, “Megan is responsible for increasing organic traffic to the Far Reach blog by 15% by the end of 2014.” I’m not going to go into too much depth on setting SMART goals because we’ve all heard it before. Setting GoalsBefore you can determine what matters, you need to determine what success looks like. Regardless of the exact numbers, these influencers have the ability to. However, some people define them as people with 100K or more followers, and micro-influencers as those with 1K to 100K followers. I’m going to share a concept I’ve been using recently to help cut through the clutter and get down to what really matters. According to Mavrck, macro-influencers are individuals with 10,000 to 1 million followers, and micro-influencers have 500 to 10,000 followers. ![]() ![]() ![]() If you’re like me-I really like data and analytics-it can be a bit overwhelming. Do Facebook likes matter? What about web visits? Should you even worry about bounce rate? This is our full collection of top MCK and CAA (Command Arms) Accessories, including:Ĭompatible with a wide range of platforms including but not limited to Glock 17 and S&W M&P pistols, these accessories can improve stability, improve accuracy and shrink groups, enhance handling, provide extra visibility and boost your confidence.With all the data available to marketers these days, it’s tough to determine what really matters. They offer extra rail space and mounting points for a wide range of Micro Conversion Kit accessories that can vastly improve your shooting experience. In addition to offering stability, much like a sporting rifle, Micro Conversion Kits and Micro Roni Conversion Kits offer the value of greater expandability. Micro Conversion Kits, also known as MCKs, are compatible with a wide range of firearms, including Smith & Wesson, Glock, Taurus, Springfield Armory, and Sig Sauer handguns, allowing you to simply drop the pistol in and transform it into a much more expandable platform with superior handling. Expand Your Platform with Micro Conversion Kit Accessories
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |